Types of Media

In mass communication, media are basically the communication tools or resources utilized to deliver and store data or information. The word, media, generally refers to entities of this mass communications sector, including print media, television, radio, film, publishing, and the Internet media. These mass media include printed materials, audio and video, visual images, text, logos, the written word, and other data storage devices. The mass media can be classified in three main fields: printed media (newspapers, periodicals, books), music, and visual arts. They also encompass performance media such as films, stage shows, concerts, video games, and TV series.

With the rise of different types of mediums and technologies for communication, the role of media in society has greatly expanded. In order for a person to be able to access and make use of the media for communication; there must be some kind of a medium or channel for them to use. Media differ in many ways. Some types of media can be considered to be the most popular forms of media that have influenced the way we communicate.

Print Media: The mass media is comprised of newspapers, magazines, book publishers, and news publications. Newspapers first appeared in medieval times. With the widespread use of printing presses, these early forms of media became the common medium for delivering news and information. Television, which was discovered by some European scholars around the 16th century, served as an early form of mass media. It could be powered by candles, oil lamps, or even animal droppings. Television has evolved from the humble lamp to state-of-the-art satellite communication systems and full-motion video.

Film and Video: Initially, film and television were simply recorded pictures. However, changes in technology and business trends paved the way for the development of two other forms of media. Movie theatres began showing motion pictures and television was enhanced with the invention of television. Movie houses began to provide wide screen televisions for the convenience of viewers. Audio books and radio were born from the need for more affordable and portable forms of entertainment. These new media gave humanity the opportunity to communicate and express itself in a way never before imagined.

Digital Media: As digital technology started to influence every aspect of our lives, it was named “Digital Communication.” It essentially means any method of communication that is generated using electronic data. Digital communication can refer to audio recordings, written text, images, animations, computer animation, video, and computer graphics. This type of media has revolutionized communication worldwide. Digital media allows us to connect with people from all over the world via the Internet, to share pictures and information, to broadcast live television, and to develop new communication methods such as e-mail and instant messaging.

Print Media: All forms of communication media include print. Newspapers are a historic example of print media. Other examples of print media include periodicals, magazines, and books. Print media includes newsprint, books, magazines, pamphlets, booklets, posters, directories, and other publications.

The Art of Entertaining

Entertainment is a broad term that either holds the interest and attention of an audience in a special way or provides enjoyment and joy. It may be a single activity or an idea, but generally is more often than not one of those activities or events which have developed over hundreds of thousands of years specifically for just the very purpose of holding the interest of an attentive audience. The word entertainer was first used by the Romans when referring to skilled singers, painters, and dancers that helped amuse the audiences during popular theatrical performances. Over time the word has developed to include a number of different ideas that help to define an area of entertainment.

Entertaining can be thought of as anything that provides entertainment value for a crowd. One of the best examples that will help illustrate the point is that of video games. Video games are a great way for people to sit down and have a leisurely quiet time while engaging in activities such as war games or strategy games. These types of leisurely activities are a great time to take a break from the rigors of daily life. It is not uncommon for people to sit down in front of their video gaming consoles and enjoy hours upon hours of play time.

Entertaining is often considered to be more than just sitting around the television and enjoying the programming. Many forms of entertainment can also be considered to be part of the entertainment industry. Film, music, and theater all fall into this category of Entertainement. Film is probably the most well-known type of Entertainement because it is almost universally accepted and enjoyed.

Music has developed into an important element of the entertainment world. With the invention of the home entertainment DVD player and portable media players came the production of music videos. Music videos act as a means for artists and bands to promote themselves and their music. These videos can be entertaining as well as informative about the groups and artists who are performing. In fact, many of today’s leading and emerging bands have been successful in the creation of a full length music video. As Entertainement becomes more of a part of the entertainment industry and more artists and bands try to market themselves through Entertainement, the artistic elements of the industry are sure to increase.

Another facet of Entertainement is found with video games. Video games are a form of Entertainement because they allow players to immerse themselves in an environment where they can use technology to “immersion” and have an adventure. Many video games also require players to “think” while they are playing the game, in other words, they require players to think strategically and creatively in order to beat challenges and earn points. Entertaining in this manner is important because it allows players to have a chance to express their creativity in a positive and creative manner. Video games also provide an avenue for social interaction between players. As technology advances and more sophisticated systems come into play, the entertainment industry will become even more dynamic, allowing more innovations and forms of Entertainement to take place.

Entertaining can take on many forms and there are many ways that entertainers can advertise themselves and their art. Magicians are a great example of how Entertainement can take place outside of the traditional forms of entertainment. There are many great ways to entertain oneself and one of those ways is by attending sporting events and other various forms of Entertainement. By taking part in entertainment at sporting events and other venues around town and throughout the country, a person can not only have a great time, but also show off their own form of Entertainement.

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